Royal Stag Delux Whisky. The company also stated that the view of the management was that there was no maintainable case. Royal Stag is a blend of Indian spirits and imported Scottish malt.. Users have rated this product 3.5 out of 5 stars. Royal Stag is the title sponsor of the Mirchi Music Awards. LargeShortFilms Published at : 03 Dec 2020 . It is Pernod Ricard's best selling brand by volume. 845. It is a blend of imported Scotch malts and the finest Indian grain spirits. [49], The Royal Stag brand often sponsors musical and sporting events. [31][32] According to Seagram India's vice-president of marketing Bikram Basu, "We've developed Royal Stag Mega Cricket and Royal Stag Mega Movies to promote the brand". Stores and prices for 'Seagram's Royal Stag Deluxe Whisky' | prices, stores, tasting notes and market data. The campaign was developed by creative agency Ogilvy & Mather. Kaur stated these kinds of advertisements brought "disunity and friction" in the Indian cricket team and could be termed "anti-national". Royal Stag Barrel Select Large Short Films, the ultimate destination for perfect short films today premiered four thought provoking short films at 21 st edition of JIO Mami Film Festival. The campaign defines the larger than life attitude associated with Royal Stag. [19][20][21], Royal Stag is placed in the deluxe segment of the Indian whisky market and is priced to target the upper middle class aged 25–40 years. A special screening event was held on the day of the release. ", Harbhajan slaps legal notice on UB Group for Dhoni ad, Harbhajan sends notice to Mallya’s UB Spirits, Harbhajan Singh slaps legal notice on Vijay Mallya over Dhoni commercial – India – DNA, Mallya Yet to Decide on Withdrawing Controversial Ad, UB Group withdraws controversial Harbhajan Singh ad – Times Of India, "Seagram signs on eight cricketers to endorse Royal Stag", "Gautam Gambhir is now Royal Stag's brand ambassador", "Royal Stag mixes a large one with Bollywood and cricket", "Shahrukh Khan roped in as ambassador for Royal Stag", "Two Youths Accuse Telugu Star Mahesh Babu for Making Them Alcoholics", "Royal Stag ropes in Ranveer Singh and Arjun Kapoor – timesofindia-economictimes", "Mirchi Music Awards: A thrilling night power-packed with musical legends", "Officer's Choice, Royal Stag in $1bn club", "Seagram's spirited growth stuns desi brands", "WORLD WHISKIES – Brand Champions 2012", Pernod Ricard official site Royal Stag page, https://en.wikipedia.org/w/index.php?title=Royal_Stag&oldid=990512055, Creative Commons Attribution-ShareAlike License, • Aroma : Leafy [like cut grass], woody fruity [tropical fruit] with a touch of smoke [like burnt wood], This page was last edited on 24 November 2020, at 22:12. [15], Royal Stag sold 12.3 million cases in 2011, toppling Absolut Vodka which sold 11.3 million cases, to become Pernod Ricard's biggest selling brand in its global portfolio of alcoholic beverages. Subscribe to LargeShortFilms. Royal Stag's rival, United Spirits Ltd's McDowell's No. Pernod Ricard has identified Royal Stag along with Seagram's Imperial Blue, Seagram's Blenders Pride, Chivas Regal and Seagram's 100 Pipers as the company's five core brands to build its spirits business in India. 225. [12] It is marketed in 1 L, 750 ml, 375 ml and 180 ml bottles and also available in 90 ml and 60 ml bottles. [8][9], In the calendar year 2001, Royal Stag was selling over 125,000 cases per month[10] and sold approximately 1.75 million cases in 2002. It was the first brand in India to not use artificial flavours or recycled bottles, thus delivering an international quality blend to delight consumers. Royal Stag Barrel Select Large Short Films will premier four powerful short films by acclaimed Bollywood directors at the festival this year. [36] Dhoni then tells the viewer, "Zindagi main kuch karna hai to large chodo, kuch alag karo yaar" (If you want to do something in life, then forget large, do something different yaar). Switch to the light mode that's kinder on your eyes at day time. 750 ml. The brand redefined the spirits space in India by offering an international quality blend, pioneering the grain spirit blended with Scotch malts revolution. [44][45], The brand's first TV commercial with Saif Ali Khan as brand ambassador, aired in 2007. According to Bikram Basu, vice-president, marketing, Seagram India, "The TVC [television commercial] intends to further strengthen the brand's positioning of "Make it Large". 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